About Cherel Gyamfi
I’m Cherel Gyamfi — creative strategist, brand storyteller, and founder of CherelsDesign
At my core, I’m a visionary builder who believes in the power of story, strategy, and soul-aligned branding to elevate women entrepreneurs into their fullest potential.​​
My journey into creative leadership wasn't traditional
But it was deeply intentional. I started working at 16, gaining experience across teaching, farming, childcare, and hospitality — industries that shaped my empathy, adaptability, and love for serving people.
At Rutgers University–Camden, I studied Health Science and Psychology, while leading and reviving cultural spaces on campus. That chapter sparked my love for strategy and community-driven leadership.
Today, I lead a growing creative agency
Guide other women creatives, and manage two talented artists — a fashion-forward photographer and a bold, genre-bending rapper.
I’m deeply committed to helping women own their stories, grow their platforms, and build lasting impact through intentional design and clear strategy.
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Outside of work, I’m someone who cares deeply about purpose, healing, and legacy. I believe in building what didn’t exist for us — and helping others do the same.
